Nick Denton Fires Self After Tripling Traffic on Gawker
Nick Denton–whether you hate him or really hate him–gets the job done. His blog empire shows no signs of slowing down, and after he named himself editor of flagship blog Gawker 10 months ago, traffic on gawker.com has tripled.
Gawker will get about 23 million page views this month, almost three times what the site was attracting when Denton took over in December. But he announced Thursday that he is stepping down from his post.
Denton says he has somebody impressive in the wing, and is satisfied with the progress made under his regime. “We had way more interest than we’ve ever had from journalists at magazines and newspapers. Though that may owe more to the plight of print than Gawker’s growth over the last nine months,” Denton told Peter Kafka at SAI.
Kafka also reports that Denton is going to add staff to his top performing sites, like Gizmodo (which attracts more traffic than any Gawker site with over 70 million hits a month) and Kotaku (over 40 million hits), and trim some fat away from his lower performing sites.
Denton likes to get himself involved in the news, whether it by pouring salt in print media’s wounds, or devising draconian pay schemes for his bloggers.
Story via Peter Kafka at Silicon Alley Insider
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