Google’s Android platform got its start on the G1 mobile phone from T-Mobile. It’s a fine setup, nothing too spectacular, and not yet something one would expect could necessarily be expanded to something like a netbook. Shouldn’t it be developed on a few more phones?

Really, it doesn’t matter. If it’s good, it’s good, and with Google’s ample supply of fine web apps, using Android on a netbook actually makes a lot of sense. With rumors of an Apple netbook and/or large iPod touch coming and Microsoft so far only able to offer Windows XP on the small computers, there is room for a new platform. Linux netbooks are suffering from a high number of customer returns as people simply don’t like Linux.

Having Android be successful is good business for Google. What is Google’s ultimate goal? Serving up ads, any way they can. Cheap (or free) broadband and inexpensive mobile computing is fine with them. They just want to be the dominant force in e-commerce. So getting their platform out, for very cheap, on as many netbooks and phones as possible allows them to optimize for those money-spinning ads.

Heck, even if Apple is successful, Google ultimately wins since Apple doesn’t have an ad network of their own.

This entry was posted on Thursday, January 1st, 2009 at 5:30 pmand is filed under Search Engine Marketing, Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.