We have a lot of different offices at USWeb, and I really wanted a shared phone system. It seemed like a VoIP telephony system was the way to go. With many of these systems you can have a shared main number with people in other states, have extensions as well as direct dial, voice mail to email, three digit dialing to other extensions, etc… Basically all the amenities you would have in a normal enterprise office line. Plus, VoIP offers great deals like unlimited long distance and incoming toll free calls. [more…]

CBS will be promotinig their Fall lineup in Grand Central Station utilizing Bluetooth technology. There will be billboards in the station with Bluetooth technology beaming video clips to cell phones, smart phones and PDAs. The owners of these Bluetooth devices will have the option to accept the video and view the 30 second video clip. There will be a total of 5 billboards of different shows that they will be promoting this Labor Day weekend through September. [more…]

Press releases garner the most exposure when they are optimized for the news search engines such as Google News or Yahoo News. They should be optimized in much the same way that you would optimize ordinary web pages in order to achieve higher rankings. However, the keywords used in news search engines can differ from those used in the traditional search engines. [more…]

Danny Sullivan announced his departure from Search Engine Strategies and Search Engine Watch today, after ten years of service.

It seems that after Incisive Media acquired SEW and SES from Jupiter Media, Danny was unable to negotiate a new contract that made sense for him. This is a tremendous loss to both SES and SEW, and I can only hope that Incisive will see that and remedy the situation. Danny has long been the face of this industry. There is no one with more experience in promoting the search industry to the press than Danny. [more…]

DALLAS — A federal judge has handed the owner of the Dish satellite-TV network another setback in its feud with TiVo Inc., delaying a countersuit against the pioneer in digital video recording technology. [more…]

After putting out an embarrassment of what they thought to be a “viral” video, Agency.com has pulled themselves from consideration for the Subway account. According to AdAge they pulled out because of a conflicting prospect. [more…]

Google announced this morning that they have reached a multiyear revenue share agreement with eBay to distribute “Click to Call” ads on eBay’s international web pages. [more…]

Google has made the anticipated move into the business software market. The are starting off with a collection of the tools that already existed, but now put them together in a suite specifically for businesses, universities and non-profits. [more…]

What makes a good sales piece is a clear, unique benefit to it’s users, and a clear call to action.

When creating websites, people continue to ignore a basic marketing principle. Here’s a great example: [more…]

Microsoft has confirmed that Japanese firm Toshiba will make its portable media player - “Zune” - to be released before the end of the year.

Toshiba’s filing with the Federal Communications Commission showed the Zune will have a 30-gigabyte hard-disk drive and wireless connection.

Microsoft declined to provide any further product details. [more…]